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OUGD405 Design Process- Punk

What is punk...

Punk was a radical style of the mid- to late 1970s marked by unconventional combinations of elements and materials and a high shock value. It emerged out of London, England, and New York, feeding off of the cities' angry, rebellious participants of music concerts where a new type of music called punk was developing. What began as an antistyle aimed at thumbing its nose at the established norms of high fashion ended up having a great deal of influence on the fashions of the late 1970s and beyond.

"One cliché is that punk was less a musical genre than a state of mind - but that was true in the days before it became fashionable to become a punk fashion victim.


Punk remained an underground scene until 1976, when two bands - The Ramones and The Sex Pistols - made the outside world take notice.
Not only did they become hugely successful in their own right, but they also provided an inspiration to people who realised you did not need to be able to play an instrument to be in a band - you just had to have something to say"

"England's punk scene had political and economic roots. The economy in the United Kingdom was in poor shape, and unemployment rates were at an all-time high. England's youth were angry, rebellious and out of work. They had strong opinions and a lot of free time.
This is where the beginnings of punk fashion as we know it emerged, and they centered out of one shop. The shop was simply called SEX, and it was owned by Malcolm McClaren"

Punks also blazed their own trails in the area of hair, makeup, and jewelry. When not spiking hair, they were coloring it in a variety of bright hues. Or they shaved part or all of their heads, creating mohawks. Makeup was used to blacken eyelids and lips. Finally, the most dedicated punks pierced their cheeks, noses, and eyelids, often with safety pins.

Mainstays of the punk's closet included black turtlenecks, short leather skirts for women, tight leather pants or jeans for men, leather jackets customized with paint, chains, and metal studs, and Doc Marten boots. Jackets and T-shirts were often decorated with obscene or disturbing words and images. Besides leather, materials favored by punks included rubber and plastic; besides chains, they liked to adorn themselves with dog collars, razor blades, and safety pins which became a symbol of the punk style.

Punk remained a rebellious style until 1977, when designer Zandra Rhodes (1940) brought it into the high fashion mainstream with her Punk Chic collection. Her designs offered a tamer version of punk style, including tattered hems with exquisite embroidery and gold safety pins. Her designs helped bring punk to the attention of the rich and famous and paved the way for its acceptance by the mass market.
Summary


  • Started mid-late 70's in London and New York.
  • It came about as an antistyle aimed at thumbing its nose at the established norms of high fashion.
  • Ended up having a great deal of influence on the fashions of the late 1970s and beyond.
  • Punk became heavily influenced through music (punk bands); Sex Pistols, The Clash, Misfits, Ramones, The Adicts, Black Flag, Ramones, Stiff Little Fingers, The Stooges and Velvet Underground.
  • Englands punk scene had political and economic roots, mass protests ('Anarchy')
  • Pierced body parts with safety pins, shaved heads and mohawks, dyed hair, make up and jewellery.
  • Fashion was short leather skirts for women, tight leather pants or jeans for men, leather jackets customized with paint, chains, and metal studs, and Doc Marten boots. Jackets and T-shirts were often decorated with obscene or disturbing words and images (patches). 
  • Besides leather, materials favored by punks included rubber and plastic; besides chains, they liked to adorn themselves with dog collars, razor blades, and safety pins.
  • Zandra Rhodes chaged the rebelious style of punk with her Punk Chic collection making it mainstream.


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