Exisisting bank logos
The series of logos above illustrate what is already in use within the industry worldwide. All of the logos are very corporate and have a sense of men in suits, city banking fell attached to them. First Artist Bank are an independent bank aimed at musicians meaning they want to appeal more to that audience more through not only the services they offer as a bank but also their visual representation, first impressions are based on the logo. Therefore it is vital to avoid the stereotype of traditional city banks but still maintain that professionalism that is key.
Logo inspiration
The idea behind the concept is to keep it simple and linear similar to graphs used in banking. I want to the logo to relate to banking without looking corporate and boring. The selection of logos below illustrate
